24i acquires Pay TV platform Nordija to grow TVaaS proposition

Amsterdam, Netherlands, 27th May 202124i, the end-to-end video streaming expert, today announced that it has acquired privately-held Danish Pay TV platform specialist Nordija.

For more than 20 years, Nordija’s advanced platform has enabled TV and streaming innovation for customers including Telenor Sweden, TET (formerly Lattelecom), Vodafone Iceland, T-Mobile Netherlands, Swisscom Broadcast, Waoo, Boingo Wireless, ZAP in sub-Saharan Africa and SETAR in the Caribbean.

“Nordija’s solid base of Pay TV clients rightly value its robust and stable platform and the expertise of its staff. Our companies share a common vision of a market that’s swiftly embracing the TV as a Service (TVaaS) model, offloading the day-to-day burden of managing and maintaining their end-to-end technology platform to expert partners like us. 24i is already making this vision a reality for customers like Youfone and Kabelnoord, and will now combine the expertise of the two companies to drive the development of our TVaaS offering, enabling us to rapidly scale it to a wider audience in our key markets” said 24i CEO Joachim Bergman.

“Nordija was founded on the belief that great solutions come from great collaboration. We are excited to get started on our collaboration with the 24i team. Culturally, 24i and Nordija are a great fit and by joining forces we’ll be able to quicken the pace at which our combined platform develops to meet the needs of increasingly demanding video consumers,” said Nordija CEO Thomas Christensen, who now becomes 24i’s CTO and Head of TV Platforms.

“Our goal is to help our customers successfully navigate the shifting demands of the Pay TV and OTT markets. The convergence of Pay TV and streaming presents many opportunities and with 24i’s 12-year track record in streaming added to Nordija’s 20+ years in Pay TV, we make an unbeatable team. Our combined skills and expertise will deliver real business benefits to our customers – enabling them to worry less about technology and focus more on what they do best – creating and curating great content to delight their subscribers and viewers,” added Bergman.

We take integrated communications from conception to delivery, enabling clients to drive sales, increase brand presence, build reputation, gain investment, attract talent and boost profitability.
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