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Accedo brings Sky Online and Snap by Sky to Roku devices

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Stockholm and Unterföhring, 19th December 2014 – Accedo, the global market leader in TV application solutions, has together with Sky Deutschland developed the Sky Online and Snap applications for its new Sky Online TV Box.

The box has been developed in conjunction with leading US streaming company, Roku, which makes the most used streaming media player in the US. The Sky Online TV Box provides customers across Germany and Austria with an engaging and intuitive access to Sky Online and Snap. Sky Online provides a range of premium content, including live sports, blockbuster movies, and popular TV series. The streaming box will also give customers access to Sky Deutschland’s online library Snap, offers thousands of titles on demand from the Sky Collection.

“We are seeing a major trend from pay TV providers to launch their own devices to maximise access to a fast growing multiscreen consumer sector. The Roku Powered™ program is a great example of how such providers can go to market quickly,” commented Michael Lantz, CEO, Accedo. “Accedo’s application solutions fully support the Roku stack and we’re excited to be working with Sky as one of the most innovative and forward thinking TV providers on the market.”

“The introduction of the Sky Online TV Box adds a flexible, user-friendly and affordable option to stream directly on TV screens the best selection of premium content from Sky Online and Snap. Together with Accedo we were able to launch both apps on the streaming box offering a best-in-class user experience,” commented Alice Mascia, Vice President Strategy, at Sky. ”

Accedo has been developing Roku-based applications for customers in multiple regions since 2010, giving it substantial experience in working with this leading technology. With a strong presence in all major regions around the world, Accedo is ideally positioned to support the launch of premium multiscreen services for major TV platform operators, broadcasters and media companies globally. 

The Sky Online TV box was launched across Germany on 18th December 2014.

Radical Moves PR is an agency specialising in the ever evolving industry of media and entertainment technology. We have experience running Marketing and PR campaigns across a whole range of sectors, including satellite, broadcast, telecoms, and consumer electronics.
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