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ASB GlassFloor Ignites Beats N Buckets with Game-Changing Technology at BMW Park

Music, sport and technology collided in spectacular fashion as ASB GlassFloor powered the debut of Beats N Buckets, Germany’s first “Basketball meets Hip-Hop Mega-Event.” Held on 13 July 2025 at BMW Park in Munich, the one-day festival marked a new chapter in the evolution of live entertainment, where the boundaries between sport, music and digital culture continue to blur.

Blending high-octane 4-on-4 basketball with live rap performances, urban street fashion, and immersive visual storytelling, the event was brought to life on ASB GlassFloor’s cutting-edge full-LED court, permanently installed at BMW Park and purpose-built for multi-format, interactive experiences.

From the moment the action tipped off, the ASB GlassFloor redefined the court as a living, breathing canvas – a programmable, interactive platform that served as stage, interface, and storytelling surface all in one. Animated player intros, pulsing highlight effects, and dynamic branding exploded across the floor, reacting to every dunk, free throw and 3-pointer. Even the show acts during breaks were reimagined through the floor’s capabilities, delivering a digital spectacle unlike anything fans had seen before.

“This is exactly what ASB GlassFloor was designed for, bringing energy, emotion and data together on the surface of play. Beats N Buckets pushed the boundaries of what a sports and music event can be,” said Christof Babinsky, Managing Director, ASB GlassFloor

The event featured eight celebrity-led basketball teams in a fast-paced knockout format, with artists like OG Keemo, Soho Bani Badchieff, and Wilsn taking to the court alongside German pro athletes, backed by booming beats and bold street-style statements.

Among the high-profile attendees were NBA star Franz Wagner, who served as brand ambassador and spent the day engaging with fans, along with fellow athletes Isaac Bonga, Mats Hummels, and Alphonso Davies, all mingling freely with the 4,000-strong crowd, mostly young fans thrilled to meet their idols and snap selfies. Hosting duties were taken up by Enissa Amani, presenter, actress, and outspoken activist against racism and antisemitism, who kept the pace sharp and the crowd energised.

“We pulled off something truly innovative – something that’s never been done before and that we can build on. The glass floor was a huge part of that, because innovation needs an innovative platform,” said Philipp Dembowski, founder and CEO of Beats N Buckets, after the successful debut.

More than just a showpiece, the ASB GlassFloor is engineered for elite athletic performance and next-level entertainment. The 500-square-metre court is fitted with millions of LEDs embedded beneath specially treated safety glass, enhanced with ceramic dots for grip and a spring-mounted substructure for joint-friendly elasticity. The surface is also FIBA-certified, ensuring it meets the highest standards for professional basketball.

Powered by ASB’s proprietary GlassCourt OS, the floor supports interactive graphics, real-time data overlays, and gamified fan experiences. Though this premiere focused on spectacle and atmosphere, future events will unlock deeper audience engagement, enabling fans to influence gameplay via apps, live voting, and other interactive tools, transforming the court into a space that responds to player actions, audience energy, and live data dynamics.

The event was a collaborative effort, made possible by a powerful network of partners including Samsung, ING-DiBa, O2, Foot Locker, Adidas, Molten, KISS FM, and UFA Documentary. The entire event was filmed for a multi-part docuseries and streamed live via DAZN and Dyn, ensuring its impact reached well beyond the venue to both sports and entertainment audiences.

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