Cognacq-Jay Image, a leading service provider in the media industry for playout, head-end, and digital platforms, in partnership with cloud-native live-streaming platform Quortex, has announced that beIN MEDIA GROUP (“beIN”), has chosen Quortex’s technology to provide streaming services for its sports content in the Middle East and North Africa (MENA).
beIN MEDIA GROUP, the global sports, media, and entertainment group, will use Quortex’s Just-In-Time solution to stream high quality sports content to its subscriber base in 24 countries across the MENA region. Through beIN’s Over-the-Top (OTT) platform provided by Cognacq-Jay Image, the solution will run on Microsoft Azure and fully leverage Quortex’s unique Just-In-Time technology, where every kWh is spent for a purpose.
Faisal Al Raisi, Manager of Digital Projects at beIN MEDIA GROUP, MENA, stated: “Our partnership with Quortex and Cognacq-Jay Image contributes to beIN’s long-term objective of ensuring our offering stands the test of time by evolving our head-end. This collaboration is also instrumental in delivering the best streaming quality to our subscribers across MENA, especially ahead of the upcoming FIFA World Cup Qatar 2022™. We are confident that Quortex will deliver this by combining technology and sustainability through its network and bandwidth optimisation.”
“We are thrilled to start such an exciting project with beIN”, said Marc Baillavoine, Quortex CEO. “Quortex I/O is the platform of choice for such services. We can demonstrate our solution in less than an hour and are able to stream live in ultra-premium quality to the MENA region in just a few minutes. Being both cloud native and agnostic, Quortex is able to deliver the solution via beIN’s preferred cloud provider.”
Based on the company’s patented “Just-In-Time-Everything” technology, the Quortex I/O platform builds the workflow based on the user demand, not from the content origination. In this way, it maximises the benefits of live streaming while minimising the risks associated with online event launches to near zero.
“As a global integrator, we provide our customers with the best-in-class technologies,” said François Nguyen, Cognacq-Jay Image project director for beIN MENA’s OTT platform. “We pay attention to the customer requirement in terms of both quality and integration compatibility. In a project like this, adding Quortex to the existing ecosystem is a natural fit for us.”
beIN is the home of live sport in MENA broadcasting thousands of hours of premium sport every week. This includes men’s and women’s UEFA club competitions, top leagues including the Premier League, LaLiga, and Ligue 1, every tennis Grand Slam, the NBA, the summer and winter Olympic Games, and much more.