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CANON U.S.A. OPENS ADVANCED CINEMA INDUSTRY RESOURCE FACILITY FOR STUDIOS AND POST

New Professional Service & Support Center in Burbank, Calif., Becomes Dedicated Location for Studios, Post-Production Facilities, Suppliers and Professional Organizations

Continuing its support of professional clients in the filmmaking and still imaging communities, Canon this week officially opened its doors to its newest Professional Technology & Support Center in Burbank, California. Evolving from what began at Canon‘s original Hollywood facility, the new state-of-the-art Canon Burbank facility provides its customers with enhanced technical environments and accessible service and support.

Ryan Salazar and I were on-hand to see the unveiling. Canon‘s spokespersons at the press conference, which was held in the lobby of the showroom, stated that Canon Burbank is poised to support Canon‘s clients’ productivity through a dynamic mix of product evaluation and testing, product & workflow training, industry events and expedited repairs.

“Since our 2011 launch of Cinema EOS, Canon has been steadfastly committed to exceeding the high expectations of our professional clients in the production community,”said Eliott Peck, executive vice president and general manager of the Imaging Technologies & Communications Group, Canon U.S.A., Inc. “Our new Burbank location represents the culmination of our commitment to listen to our clients, understand their needs and provide them with what they need to bring their artistic and passion projects to life. As Canon continues on its journey to support the production community and evolve with changes in this industry, our mission is now clearer than ever, to be a resource and a beacon for industry professionals.”

Every aspect of the new facility’s design and operation was made in consideration of improving customers’ experience with Canon products from input to output, and in improving access to the highly trained Canon service and support team.

Here are some more facility highlights and pictures of the new center that adds to the previous post by Ryan:

  • Enhanced on-site repair capabilities
  • Industry standard 4K projection and DI capabilities
  • Workflow Lab for software training and NLE workflows
  • Image lab for in-depth camera & lens testing, demonstration and troubleshooting
  • Fully equipped multipurpose room for training, events, demonstration and shooting
  • Immersive product showroom
    Canon Lens Calibration Lab
    Canon Showroom
    Canon Lighting Stage

    Canon Show Room
    Check-in Center
    Canon Service Center
    Canon Prep Bay
    Canon Multi-Purpose Room
    Canon Body Calibration
    Canon Cafe

    Canon Coloring Suite

Canon also noted that its customers may now take advantage of walk-in service Monday through Friday, with plenty of convenient parking. The location will feature a steady calendar of educational offerings from top professionals on the latest equipment and filmmaking techniques, the ability to color correct and screen content, and a lab for testing Canon cameras and lenses. The facility’s multipurpose room is also configurable for industry gatherings and special events.

“The new Burbank location is yet another extension of Canon Professional Services’ (CPS) powerful support network for the region’s professional photographers, filmmakers, and videographers,” concluded Peck.

CPS members are invited to visit Canon Burbank for all of their service needs, Canon Live Learning sessions, and professional training tailored to their needs.

For a virtual tour and more information on the Burbank facility – go to usa.canon.com/CanonBurbank

 

Contributing Editor at Broadcast Beat/AV Beat
Curtis Chan is President and CEO/Founder and Managing Partner of two high technology Brand Marketing and Public Relations companies, CHAN & ASSOCIATES and COGNITIVE IMPACT, whose clients range from the Global Fortune 500 to venture capital funded startups.

His agencies’ services, for over a quarter century, have helped garner early stage and growth companies significant brand exposure, resulting in either acquisition or IPO, with a total valuation of over $2.5 Billion.

Mr. Chan is a serial entrepreneur, philanthropist, author, mentor and angel investor. He played key executive roles early on in helping to pioneer and usher in both professional digital audio and digital video technologies for the recording, broadcast, cinematic and post production industries. He also played key executive roles in helping to develop and market data storage technologies. His expansive background spans four decades in ever increasing executive roles in operations, business development, engineering and sales/marketing in the information technology, media & entertainment, storage and networking, and other related high technology industries.

He is an active mentor and senior advisor to many established and VC backed start-up companies and incubators, a market/technology analyst, and has over three decades of experience in brand development, management consulting, company turnarounds, creative advertising and public relations.

A graduate of California Polytechnic State University (Cal Poly), San Luis Obispo; Mr. Chan recently ended his 14th year as Vice President for the Fullerton College Foundation; 22nd year as an Entrepreneur-in-Residence and mentor for the Small Business Institute at California State University Fullerton and incubators. Additionally, he is a volunteer member of DECA (Delta Epsilon Chi and Distributive Education Clubs of America); an advisor to the College of Engineering's Global Waste Research Institute, Cal Poly, San Luis Obispo and a member of the President’s Green and Gold Society; and advisory council member to Pepperdine University's Most Fundable Companies program. Passionate about hospice care, he was the past Board President for the Healing Hearts Association; and is a regularly featured speaker at many MBA and Doctorate level lectures around the country. He has presented and published over 30 papers worldwide, is a book co-author, an Editorial Board Member for the Society of Motion Picture and Television Engineers, past Senior Editor for Broadcast Beat and AV Beat Magazines, Computer Technology Review, and is a regularly featured Contributing Editor to many US and international trade publications for over 35 years.

View Cognitive Impact services at www.cognitiveimpact.com. Curtis can be reached at [email protected]; Office: (714) 620-4993
Curtis Chan
Broadcast Beat - Production Industry Resource