Hot off its win at Cine Gear Expo at Paramount Studios in Hollywood for Camera Technology-Optics with the Anamorphic/i Full Frame Plus, Cooke Optics invites all of Europe and the rest of the world to see just what is meant by “The Cooke Look®” as it showcases — for the first time in Europe — the new S7/i Full Frame Plus T2.0 21mm, 65mm and 180mm prime lenses, as well as the new Anamorphic/i SF (“Special Flair”) zoom lens. Cooke also announced that it has begun worldwide shipping of its Anamorphic/i Full Frame Plus T2.3 40mm, 50mm, 75mm and 100mm. This initial set of Anamorphic/i Full Frame Plus prime lenses will be joined by the 32mm, 135mm and 180mm later this year.
The S7/i Full Frame Plus lens range is designed from the ground up to cover the emergent full frame cinema camera sensors up to the full sensor area (46.31mm image circle) of the RED Weapon 8K. It is also an ideal partner for the acclaimed Sony VENICE full frame digital motion picture camera system and the new ARRI ALEXA LF large format camera system. All three full frame cameras will be featured on the Cooke booth mounted with lenses to allow cinematographers to test this emerging format
For those not familiar with The Cooke Look, Cooke has curated a unique online motion gallery — #ShotOnCooke (shotoncooke.com) — showcasing the use of Cooke’s acclaimed lens ranges across a variety of production genres from around the world. #ShotOnCooke provides a visual insight into Cooke lens characteristics such as dimensionality, roll-off and edge fall-off by hosting a wide variety of examples that feature and illustrate each lens series, with technical details about each clip.
As #ShotOnCooke is a curated website, cinematographers are invited to submit work that they feel best reflects the quality of their cinematography and the attributes of the lenses they chose. The Cooke team will then choose the most interesting examples to include on the website. Anyone interested in submitting content for consideration to #ShotOnCooke should email [email protected]
Furthermore, the “lens agnostic” Cooke Optics TV education channel continues to develop and increase the highly acclaimed interview content on cinematography and filmmaking. Recent interviews include Geoff Boyle NSC FBKS, Seamus MacGarvey ACS BSC, Peter Suschitzky ASC, Bradford Young ASC, Vittorio Storao ASC AIC, Barry Ackroyd BSC, Ben Davis BSC, Matthew Libatique ASC, Rachel Morrison ASC, Greig Fraser ASC ACS, James Laxton ACS, Billy Williams OBE BSC, Dan Laustsen ASC DFF and many more. View and subscribe on YouTube or via www.cookeoptics.tv
Finally, the Panchro/i Classic prime lenses, which offer a vintage look with modern housing, as well as the flagship S4/i prime lens range, Anamorphic/i and Anamorphic/i SF (“Special Flair”) lenses, and miniS4/i range will also be available to view on the Cooke stand (12.D10) at IBC.
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