Fifth Column Features Launch Pay-As-You-Wish Model

Frank Mosley's HoldFilmmaker contributor John Yost recently joined forces with Alexander Berberich to launch Fifth Column Features (FCF), a boutique independent film studio and online distribution company. Though the concept may sound familiar, FCF boasts the industry’s first pay-as-you-wish content model, which Yost likens to a barometer for audience commitment. Filmmaker spoke with Yost about what FCF is doing differently, and how, as filmmakers themselves, they are able to prioritize their colleagues’ best interests. Filmmaker: Why do you feel the industry was lacking a pay-as-you-wish platform? Are you operating from a standpoint that audiences are the most valuable entity to an independent filmmaker? John Yost: Pay […]

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