VIVE Lifestyle Network plans to launch first service based on platform to bring premium linear UHD-HDR content to consumers
Las Vegas, 24th April 2017 — Globecast, the global solutions provider for media, and Harmonic, the worldwide leader in video delivery infrastructure, have partnered to demonstrate the first ultra-high-definition (UHD) high dynamic range (HDR) OTT managed platform as a service (PaaS) for delivery of linear content over the internet to connected TVs. VIVE Lifestyle Network plans to use the innovative platform to deploy its new service, which is being demonstrated on the Globecast stand (SU11106CM) and Harmonic stand (SU1210) at the 2017 NAB Show.
“We’re delighted to be working with such capable and trusted partners like Harmonic and VIVE on this pioneering venture,” said Eddie Ferraro, managing director, Globecast Americas. “It is the first demonstration of an OTT PaaS that’s specifically designed for UHD-HDR content, and we see it as a quantum leap forward in content delivery.”
Addressing the challenges of UHD-HDR content availability and delivery due tobandwidth limitations, the groundbreaking OTT PaaS will make UHD-HDR content instantly available to consumers. Moreover, the PaaS will offer a unique level of scalability that will allow other producers and broadcasters todevelop content and make it immediately available to consumers via connected TV apps without separate distribution agreements or extensive technology investments on the ground. The flexibility of the PaaS will enable live, VOD and catch-up TV services to be supported in the future.
For the demonstration at NAB, Globecast is managing content reception,quality control, ingest and monitoring, outputting content to applicable CDNsfor delivery to consumer UHD television sets. Globecast’s end-to-end solution includes a content management system provided by Alpha Networks and smart TV applications developed by Wiztivi.
Harmonic is providing a comprehensive array of solutions that store, transcode, playout, encode and package the content into the various OTTprofiles required for distribution. The workflow includes Harmonic’s Spectrum™ X media server system, Harmonic MediaGrid shared storage system, Electra™ VS compression platform, ProMedia® Xpress high-performance transcoder, and ProMedia X Origin multiscreen media server. The VIVE Lifestyle Network will provide the content. VIVE is a UHD, 24/7 linear TV network available globally that offers lifestyle series and programs.
“Harmonic recognizes the challenges of broadcast delivery for UHD and is excited to play such a vital role in creating a new OTT PaaS with Globecast, enabling innovative UHD-HDR services from VIVE,” said Thierry Fautier, vice president of video strategy at Harmonic.
The VIVE Lifestyle Network will bring compelling UHD-HDR linear streaming content to consumers who have purchased UHD TV sets. The service will beaccessible through VIVE’s branded app, available in select television manufacturers’ app ecosystems.
“Since its inception, VIVE’s mission has been to fill the void in the market,providing viewers with a linear entertainment everywhere destination and content creators with an innovative, democratic platform for distributing and monetizing their episodic entertainment,” said John Jacaman, VIVE Lifestylenetwork director.
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Part of the Orange Group, Globecast provides agile and seamless content acquisition, management and distribution services globally. The company constantly innovates in an evolving IP-centric environment to provide reliable and secure customer solutions. Globecast has created the number one global hybrid fiber and satellite network for video contribution and distribution. This network enables multiplatform delivery including TV Everywhere OTT, Satellite, cable, Video on demand, CDN delivery as well as cloud-enabled media services. The company remains the trusted partner for coverage and international delivery of news, sports, and special events around the globe. Customers enjoy a seamless global experience on the ground from 12 interconnected Globecast owned facilities, including Los Angeles, London, Singapore, Paris, Rome, and Johannesburg. www.globecast.com | LinkedIn | Twitter
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