Nevion’s report showcases industry insight from experts
Nevion, award-winning provider of virtualized media production solutions, has highlighted the impact that IP technology is continuing to have on the future of the broadcast industry in a recently-published, social-media-sourced barometer report.
The barometer, entitled ‘The future of broadcast — paving the way to virtualized production’, confirms that IP is making in-roads into various parts of live production. Comments and contributions from industry experts were collated across various social media platforms to gauge the temperature of the industry and provide valuable insights.
The barometer also found that standards play a significant role not only in terms of interoperability, but also in providing confidence in the adoption of IP technology. Several broadcast hot topics are touched upon, including the move towards an entirely internet protocol (IP)-based future and the possibility of widespread virtualization.
Olivier Suard, VP Marketing, Nevion, says: “While we have seen IP technology make significant inroads in the broadcast industry in 2017, there are still hurdles that many businesses have to overcome, particularly around integration. However, as this barometer report makes clear, standards such as SMPTE 2110 — which is being championed by us as part of the AIMS Alliance — will help to allow broadcasters to choose best of breed solutions and equipment from any vendor they choose, preventing them from becoming ‘locked-in’ with proprietary technology.
“By gauging the opinions of industry experts across various social media platforms, our barometer provides an interesting insight into what lies ahead for broadcasters, while weighing up both the benefits and challenges of a fully virtualized future.”
To read the full barometer report, please visit the Nevion website.
About Nevion
As the architect of virtualized media production, Nevion provides network and broadcast infrastructure to broadcasters, telecommunication service providers, government agencies and other industries. A pioneer in media transport, Nevion enables the transport and management of professional-quality video, audio and data – in real time, reliably and securely – from the camera to the home. From content production to distribution, Nevion solutions are used to power major sporting and live events across the globe. Some of the world’s largest media groups and telecom service providers use Nevion technology, including AT&T, NBC Universal, Sinclair Broadcast Group Inc., NASA, Arqiva, BBC, CCTV, EBU, BT, TDF and Telefonica.
For more information please visit www.nevion.com. Follow Nevion on Twitter @nevioncorp
