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It’s Official! ZBrush is Now Part of the Maxon Family


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Regulatory Requirements Satisfied, New Partnership Amplifies Innovative and Creative Possibilities, Enhanced Portfolio Provides Maxon Huge DCC and Emerging Metaverse Market Potential

FRIEDRICHSDORF, Germany – January 11, 2022 – Maxon, developer of professional 3D software solutions, is pleased to announce the completion of all financial and regulatory requirements for the acquisition of all assets of Pixologic, creators of the Academy Award-winning ZBrush sculpting and painting software. As an added benefit, the entire ZBrush team has already joined Maxon, bringing decades of 3D industry expertise. The move suitably rounds out Maxon’s product line and firmly positions the company as an industry leader for providing superior creative tools to digital artists to the €16 billion 3D Animation Industry.*

No interruptions are expected for the ongoing development of ZBrush post-acquisition. Nevertheless, the collaboration with Maxon’s development team, access to its other technologies and the potential integrations therein are expected to bring greater innovation and expanded capabilities to ZBrush and the entire Maxon product line. Additionally, the inclusion of the ZBrush team assures greater marketing, training and support resources. 

“We are excited to start working with the Maxon team,” said Ofer Alon, Founder and Visionary of Pixologic. “Our synergies are undeniable – both companies share a great tradition of outstanding products, innovation and a passion to serve the creative community.” 

“I’m excited to see how this alliance will influence, evolve and enrich all our product offerings,” stated David McGavran, Maxon CEO. “We have our eyes towards not only transforming creative workflows; we’re aspiring to revolutionize the industry.”

Immediate Impact: Pricing and Availability
Until further notice, ZBrush pricing remains unchanged following the completion of the acquisition. Customers can continue to purchase ZBrush through their usual sales channels, including the ZBrush online store.

Please refer to the FAQ for additional information.

*Research and Markets, Global 3D Animation Market Size, Share & Trends Analysis Report by Technique (3D Modeling, Visual Effects), by Component, by Deployment (On-premise, On-demand), by End Use, and Segment Forecasts, 2021-2028, June 2021 – More Info

About ZBrush
ZBrush is used by respected film studios, game developers, designers, advertisers, illustrators, and scientists around the world. The industry’s top creatives have employed ZBrush for nearly every major franchise including Dune, Star Wars, Avatar, the Marvel Cinematic Universe, Game of Thrones, Lord of the Rings/The Hobbit and more. Its versatility has also made it an integral part of animated features such as Frozen, Moana, Raya and the Last Dragon, and Encanto. ZBrush has also been used extensively in Triple A games including Fortnite, the God of War franchise, Uncharted franchise, Assassin’s Creed franchise, Far Cry franchise, The Division franchise, and more.

About Maxon
Maxon makes powerful, yet approachable software solutions for content creators working in 2D and 3D design, motion graphics, visual effects and visualization. Maxon’s innovative product portfolio helps artists supercharge their creative workflows. Its product lines include the award-winning Cinema 4D suite of 3D modeling, simulation and animation technology, the diverse Red Giant lineup of revolutionary editing, motion design and filmmaking tools, the high-end production, blazingly fast Redshift rendering solutions and the intuitive forger mobile sculpting app.

Maxon’s team is comprised of fun, passionate people who believe in building and empowering a successful artistic community. From its popular, inclusive events to its free Cineversity educational resources, Maxon recognizes that developing strong connections with creatives and fostering their professional growth is integral to Maxon’s ability to stay on top of industry trends and better serve customers. 

Maxon is part of the Nemetschek Group.

Press Contact 

Nick Govoni
Grithaus Agency
(e) [email protected]  
(p) +1 (978) 866-7354


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