PITTSBURGH, PA – March 16, 2015 – Matrix Solutions, the leading provider of media customer relationship management (CRM) and sales intelligence software, has announced the addition of Justin Matase to their team. Matase will serve as the New Business Development Executive for the company and will focus primarily on growth in the digital landscape. Matase has previously held positions in the media industry, at both The Pitt News, and most recently, Steel City Media (Pittsburgh City Paper, Q92.9 FM, Bob-FM 96.9).
“We have made great strides in both innovating our product for maximizing digital ad sales as well as helping our customers utilize best practices for digital workflow optimization,” said Brenda Hetrick, VP of Sales & Marketing, Matrix Solutions. “Justin, will play a key role in helping Matrix find and capitalize on new business opportunities in the digital market. We are looking forward to his previous media experience serving as springboard for him to hit the ground running.”
Matase, a graduate of the University of Pittsburgh, added, “I’m looking forward to working directly with the Matrix Sales and Product teams to create opportunities through direct product sales and through identifying partners or integrations which will be integral to the push into digital media and critical to our greater success moving forward.”
Matrix Solutions’ digital efforts – both product and industry initiatives – benefit media companies serving multiple platforms, such as TV, Web, Print and Mobile, as well as pure play digital companies. The number of publishing companies that are now utilizing Matrix has grown over eighty percent in the past year alone.
Matrix Solutions is exhibiting in Booth #31 at MediaXchange March 15-18, 2015 in Nashville, TN. For information contact [email protected].
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About Matrix Solutions
Matrix Solutions offers a leading web-based, media-specific platform that enables intelligent business decisions for managing your sales teams, their opportunities and accounts across TV, radio, and electronic advertising businesses. The Matrix solution transforms chaotic data into actionable sales information and provides deep media sales workflow to give you the exact information needed for prospecting, managing, evaluating and closing business. Over 500 media customers use Matrix Solutions’ CRM, data normalization and analysis, and reporting functions as their platform of choice for their sales people and managers to get a 360-degree view of their opportunities and accounts. For more information please visit www.matrixformedia.com.
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