Marketing Leaders Circle (MLC), the media and entertainment-only network for marketers in the industry, today announces the appointment of Lisa Collins as Managing Director. Lisa joins following a 25-year career working within high-profile, member-focused institutions (most recently The International Association for Broadcast and Media). Effective immediately she will be responsible for the expansion of the network, its events and benefits programs, as well as its international growth.
MLC was launched in 2021 and offers peer-to-peer networking, events, and education in a unique trusted environment to its current roster of 100 members worldwide. Its mission is to provide an environment that supports the changes in the Media and Entertainment industry through a programme of education and collaboration, helping ensure marketers continue to thrive and grow both themselves and their employers.
Lisa comments: “The M&E industry has some fantastic membership groups, already doing a great job in serving and representing the companies and technology developments in our exciting, fast-moving industry. I was delighted when the MLC was launched to fill a gap to provide the much needed natural platform for marketers, who are sometimes forgotten, to come together, share best practice and develop themselves for the future. Having been involved from the start, I have witnessed first hand the development of the community and I can’t wait to lead its future development and give marketeers within our industry the opportunity to create change and gain recognition for their efforts.”
Sadie Groom, Founder of MLC adds: “Lisa has served on the MLC Advisory Board since its conception and has already been pivotal in making it the early success it has been. As a marketeer herself and with a wealth of industry experience, she is the natural choice to help guide the community to its next stage of growth and development.”
Marketing Leaders Circle is part of The Circle Society, which will be launched fully in July 2022. To register your interest in this please email [email protected].