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New FUJINON UA107x8.4 – Industry’s Longest, Widest 4K UHD Lens – Awarded NewBay Media “Best of Show”

Wayne, N.J. – During the NAB Show held last week in Las Vegas, the Optical Devices Division of FUJIFILM North America won a “Best of Show” Award from staff members of NewBay Media’s TV Technology magazine. Honored was the new FUJINON UA107x8.4 (UA107x) broadcast lens – the longest and widest 4K lens ever created for Ultra HD (UHD) broadcast applications. Part of the FUJINON Premier 4K product family, the UA107x 4K UHD lens provides superb 4K optical quality across the entire zoom focal range.

“We’re thrilled to be recognized by the staff of NewBay Media with a ‘Best of Show’ selection for our 107x 4K lens,” said Thom Calabro, Director – Marketing and Product Development for the Optical Division of FUJIFILM. “With an F number of f1.7 and a UA107x8.4 Lensfocal length of 8.4 to 900mm, the UA107x raises the bar for 4K UHD and HD production UA107x8.4 Lensworldwide. It comes with patented OS-TECH optical image stabilization technology for rock-steady performance, even when making the longest UHD shots. With high resolution, high contrast, and high dynamic range (HDR) coatings, the UA107x produces images that are sure to impress.”

The UA107’s refined optical quality has been engineered using FUJIFILM’s latest optical simulation software, which was used to model the UA107’s large diameter aspherical elements. This lens has a multi-group zoom system that suppresses image distortion and ensures that 4K UHD images captured remain consistent and accurate from center to corner, making the UA107x a solid choice to complement today’s 4K 2/3” UHD cameras. A proprietary anti-fogging system reduces downtime due to moisture, a critical concern when shooting in all types of weather.

NewBay Media’s Best of Show Awards are evaluated by a panel of engineers and industry experts, and are selected based on innovation, feature set, cost efficiency and performance in serving the industry.

“Recognition with an award at the NAB Show from NewBay Media’s Broadcast & Video Group is a strong vote of confidence and admiration from our leading industry publications,” said NewBay Media Broadcast & Video Group Vice President & Group Publisher Eric Trabb.

A video of Calabro explaining the features of the UA107x and other FUJINON lenses introduced during the NAB convention last week can be seen here:

youtu.be/pQBbSTphvdc

About Fujifilm
FUJIFILM North America Corporation, a marketing subsidiary of FUJIFILM Holdings America Corporation consists of four operating divisions and one subsidiary company. The Imaging Division provides consumer and commercial photographic products and services, including: photographic paper; digital printing equipment, along with service and support; personalized photo products; film; and one-time-use cameras; and also markets motion picture archival film and on-set color management solutions to the motion picture, broadcast and production industries. The Electronic Imaging Division markets consumer digital cameras, and the Graphic Systems Division supplies products and services to the graphic printing industry. The Optical Devices Division provides optical lenses for the broadcast, cinematography, closed circuit television, videography and industrial markets, and also markets binoculars. FUJIFILM Canada Inc. sells and markets a range of Fujifilm products and services in Canada. For more information, please visit www.fujifilmusa.com/northamerica, go to www.twitter.com/fujifilmus to follow Fujifilm on Twitter, or go to www.facebook.com/FujifilmNorthAmerica to Like Fujifilm on Facebook. To receive news and information direct from Fujifilm via RSS, subscribe at www.fujifilmusa.com/rss.

FUJIFILM Holdings Corporation, Tokyo, Japan brings continuous innovation and leading-edge products to a broad spectrum of industries, including: healthcare, with medical systems, pharmaceuticals and cosmetics; graphic systems; highly functional materials, such as flat panel display materials; optical devices, such as broadcast and cinema lenses; digital imaging; and document products. These are based on a vast portfolio of chemical, mechanical, optical, electronic, software and production technologies. In the year ended March 31, 2015, the company had global revenues of $20.8 billion, at an exchange rate of 120 yen to the dollar. Fujifilm is committed to environmental stewardship and good corporate citizenship. For more information, please visit: www.fujifilmholdings.com.

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