RUSHWORKS Chooses Medialooks SDK to Build Foundation for Success

RUSHWORKS Chooses Medialooks SDK to Build Foundation for Success

Technology provider uses Medialooks SDK as performance engine for latest solution

Flower Mound, TX – July 25, 2019 – RUSHWORKS, provider of cool technology for production, playback and streaming since 2001, continues to expand its suite of applications using the Medialooks Software Development Kit (SDK) as the performance engine. Medialooks, a source for quick, easy and dependable software development tools, provides the infrastructure upon which RUSHWORKS builds software applications for nearly all the Company’s solutions, including the soon-to-be-released VNEWS production system.

“Without a solid foundation you can’t build a reliable structure” says Rush Beesley, RUSHWORKS president. “The Medialooks SDK empowers us to customize solutions to fit our different market segments and we’ve been pleased and satisfied by the level of technical expertise and support we’ve received. They are not only progressive and innovative with their thinking, they are also keenly engaged with every aspect of our application development as it relates to their SDK. It’s a relationship where we’re evolving together, pushing the technology envelope ever further to accomplish our mutual goals.”

The RUSHWORKS products roster is diverse and impressive, reflecting the dynamic marriage between the applications and the SDK upon which they are built. Solutions include the company’s flagship production systems, VDESK, REMO, Ctrl+R and VDEPO, as well as the A-LIST Streamster, a very cost-effective IP-only automation engine that’s great for those wanting to create and manage Internet TV Channels. “The Streamster empowers anyone to deliver a 24/7/365 automated streaming channel globally,” says Beesley. “And gets it done for under $4,000. We are in pre-release testing of VNEWS, designed for operation by just one person with integrated robotics. It is also built upon the Medialooks foundation.”

All the RUSHWORKS products using the Medialooks SDK support real-time streaming, with defaults for YouTube Live, Facebook Live, Vimeo LiveStream and more. They can also output to popular conferencing systems like Skype, Zoom and others. “And they all support NDI connections and point-to-point video delivery, which rounds out the communications infrastructure very nicely,” Beesley adds.

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