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SMPTE Hollywood to Showcase High Dynamic Range (HDR) Cinema Technology

Free event will include presentations on new display and sound technologies and screenings of HDR cinema content at the newly opened Culver Theater.

SMPTE Hollywood will explore the evolution of HDR cinema at its February meeting. The free event, hosted by Amazon Studios, will take place on Saturday, February 11th at The Culver Theater in Culver City, California, the only theater in the western United States equipped with DCI compliant, HDR direct view screening systems.

The meeting will include presentations from Samsung on its Onyx LED cinema displays and Meyer Sound on its Ultra Reflex cinema sound system. That will be followed by a screening of The Mission, a short film produced through the American Society of Cinematographers’ Standard Evolution Material II (StEM2) project to evaluate systems for producing and displaying movie and streaming content. The Mission will be shown in both standard digital cinema brightness, 48 nits, and HDR brightness, with peaks up to 300 nits.

ASC StEM2’s “The Mission”

Additionally, Pixar Animation Studios will screen selected material from its animated features, regraded in HDR.

The Culver Theaters, formerly Arclight Culver, reopened in December with state-of-the-art display and sound technology. Owned by Amazon Studios, the 41,000 square foot venue features Samsung Onyx LED direct view cinema displays in five of its theaters (one 8K and four 4K). All six of its theaters are equipped with Meyer Sound systems with Dolby ATMOS capability.

Presenters include Bill Mandel and Des Carey (Samsung), Jay Wyatt (Meyer Sound) Jay Holben and Joachim Zell (StEM2) and Dominic Glynn (Pixar Animation Studios). The event is produced by Bill Hogan and Nick Mitchell.

Who: SMPTE Hollywood

What: The Advent of High Dynamic Range (HDR) Cinema

When: Saturday, February 11th. Refreshments:  9 – 10 am. Presentation:  10 am to noon.

Where: The Culver Theaters, 9500 Culver Blvd, Culver City, CA 90232

Cost: Free

Register: www.eventbrite.com/e/smpte-hollywood-to-showcase-high-dynamic-range-hdr-cinema-technology-tickets-534116415577

Validated parking is available at 9099 Washington Blvd., 3846 Cardiff Ave. and 3844 Watseka Ave.

About the SMPTE® Hollywood Section

The Hollywood Section of SMPTE® was initially organized as the West Coast Section in 1928. Today, as its own SMPTE Region, it encompasses more than 1,200 SMPTE Members with a common interest in motion-imaging technology in the Greater Los Angeles area. The Hollywood Section offers free meetings monthly that are open to SMPTE Members and non-members alike. Information about meetings is posted on the Section website at www.smpte.org/sections/hollywood.

About SMPTE®

SMPTE is the global society of media professionals, technologists, and engineers working in the digital entertainment industry. The Society fosters a diverse and engaged membership from both the technology and creative communities, delivering vast educational offerings, technical conferences and exhibitions, the SMPTE Motion Imaging Journal, and access to a rich network of colleagues essential to their career success. As an internationally recognized standards organization, SMPTE also provides a vital technical framework of engineering standards and guidelines that allow the seamless creation, management, and delivery of media for art, entertainment, and education worldwide.

Information on joining SMPTE is available at smpte.org/join.

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