Home » Tag Archives: Dynamic Ad Insertion

Tag Archives: Dynamic Ad Insertion

Switch Media Partners with SpringServe to Enable Effective OTT Monetization

  • Share Page on Twitter
  • Share Page on Facebook
  • Share Page on LinkedIn
  • Pin on Pinterest

Switch Media, a world leader in online video technology, has partnered with SpringServe, a leading US-based independent ad platform provider whose technology is purpose-built for video and OTT. Switch Media’s server-side ad insertion (SSAI) technology has been fully integrated with SpringServe’s ad platform to provide value-added services to OTT providers. OTT companies that require dynamic ad insertion (DAI) also need ...

Read More »

Globecast IBC 2019 Preview

  • Share Page on Twitter
  • Share Page on Facebook
  • Share Page on LinkedIn
  • Pin on Pinterest

Stand:  1. A29 Debuting at IBC 2019 Globecast Managed Cloud Network (Globecast MCN): Expanded feeds supporting global sport contribution New at IBC this year is Globecast Managed Cloud Network (Globecast MCN). This is a response to pressures across the sports broadcasting market to be able to deliver specific/different feeds, cost-effectively, that affiliates can select, rather than having to deliver all ...

Read More »

Globecast partners with SnifferCat to advance OTT monetization with automated dynamic ad insertion

  • Share Page on Twitter
  • Share Page on Facebook
  • Share Page on LinkedIn
  • Pin on Pinterest

Globecast, the global solutions provider for media, has announced a partnership with SnifferCat Inc. to expand its OTT footprint by offering dynamic ad insertion (DAI), allowing customers to maximize OTT revenues. In doing so, Globecast is broadening its media management footprint by being able to offer customers comprehensive, automated DAI services. Eddie Ferraro, Managing Director of Globecast Americas, said, “This ...

Read More »

GLOBECAST NAB 2019 SHOW PREVIEW

  • Share Page on Twitter
  • Share Page on Facebook
  • Share Page on LinkedIn
  • Pin on Pinterest

Booth no: SU9910Booth no: SU9910 Launching at NAB 2019 Server Side Dynamic Ad Insertion (SSDAI) New for NAB 2019, Globecast debuts Server Side Dynamic Ad Insertion (SSDAI), a groundbreaking, advertising insertion technology. SSDAI is changing the media landscape by dynamically detecting and substituting the broadcast ads with more personalized or targeted ads and is becoming the leading solution in premium ...

Read More »

ENENSYS IBC 2017 Preview

  • Share Page on Twitter
  • Share Page on Facebook
  • Share Page on LinkedIn
  • Pin on Pinterest

Booth no: 2.B30 Company details: Founded in 2004, ENENSYS Technologies designs and manufactures innovative professional hardware and software solutions enabling efficient video delivery over broadcast and telecoms networks. The Broadcast Networks division of ENENSYS develops equipment for digital Terrestrial TV, Targeted Content Insertion and Switches and IP Transport. Products are designed for use in the distribution network between encoding/multiplexing and ...

Read More »

Monetising the Australian Open with Dynamic Ad Insertion

  • Share Page on Twitter
  • Share Page on Facebook
  • Share Page on LinkedIn
  • Pin on Pinterest

In January 2017 Seven Network monetised matches from all 16 tennis courts of the Australian Open using Yospace’s Dynamic Ad Insertion (DAI) platform.  Now they’re releasing a case study looking at the business case that drove the project and the cutting edge technical innovations required to make it work. The project marked a breakthrough in monetising major online event traffic ...

Read More »

NexPlayer SDK now fully compatible with Yospace

  • Share Page on Twitter
  • Share Page on Facebook
  • Share Page on LinkedIn
  • Pin on Pinterest

NexStreaming has announced today that its flagship product, NexPlayer SDK is now pre-integrated to support Yospace’s Dynamic Ad Insertion platform. From now on, video service providers and broadcasters will be able to monetize their video apps and ensure their viewers enjoy the best user experience and even easier implementation, thanks to this pre-integration of the two products. Yospace’s server-side Dynamic ...

Read More »

Yospace and STV on the long-term impact of Dynamic Ad Insertion

  • Share Page on Twitter
  • Share Page on Facebook
  • Share Page on LinkedIn
  • Pin on Pinterest

Nearly three years after the first UK launch of Dynamic Ad Insertion (DAI) for live simulcast, Scottish broadcaster STV and stream manipulation expert Yospace present a unique case study on the long-term impact of the service. From a standing start ahead of the World Cup in 2014, addressability can now be applied to 98% of STV’s online inventory – a ...

Read More »
Do NOT follow this link or you will be banned from the site!