Pixotope NAB 2024 Virtual Production Showcase Shapes the Future of Immersive Storytelling, Opening Doors to New Advertising Opportunities

Pixotope, the leading software platform for end-to-end real-time virtual production solutions, is ushering in a new era of immersive storytelling at NAB 2024. As viewers continue to demand more experiential content, broadcasters can leverage Pixotope virtual production solutions to expand audience market share and introduce new creative, lucrative advertising that significantly grows their revenue stream. […]

Thailand’s Amarin TV Transforms Live News with Pixotope Virtual Production Solutions

Pixotope, the leading provider of end-to-end virtual production solutions, today announced that Thailand’s Amarin TV built its new studio around Pixotope Talent Tracking and the award-winning Pixotope Graphics – AR/VS Edition. Motivated by a need to differentiate their live news broadcasts and enhance their storytelling capabilities, Amarin TV chose Pixotope as its virtual production platform […]

Pixotope Fly Unlocks Industry-First Zoom Capabilities for Tracking Augmented Reality, Extended Reality, and Virtual Studio Workflows

Pixotope, the leading software platform for end-to-end real-time virtual production solutions, today announced the addition of industry-first zoom capabilities to its through-the-lens (TTL) camera tracking software solution, Pixotope Tracking – Fly Edition (Pixotope Fly). This first-of-its-kind solution gives broadcasters and content creators access to zoom capabilities beyond the current limitations of one fixed lens position […]

GETOP Choses Pixotope to Power Taiwan’s First Extended Reality Broadcast Studio

Pixotope, the leading software provider for end-to-end virtual production solutions, announced today that GETOP, the leading virtual production integration services provider in Asia, selected Pixotope Graphics – Extended Reality (XR) Edition (XR Edition) to power Taiwan’s first XR production facility at the Formosa Television (FTV) station in New Taipei City. Created in response to the […]

Pixotope Makes Virtual Production a Reality for Broadcasters of All Sizes with its New Live Controller

Pixotope, the leading software platform for end-to-end realtime virtual production solutions, today announced its new Live Controller, an all-in-one graphics control solution for broadcast virtual production workflows. Underpinned by Unreal Engine, the Pixotope Live Controller introduces reusable no-code templates and rundown-based virtual production workflows to all broadcast control rooms in a single-user software package. For […]

Pixotope Education Program Expands to the U.S. with the Addition of Husson University

Pixotope, the leading software platform for end-to-end realtime virtual production solutions, is proud to announce that Husson University has joined the Pixotope Education Program, the company’s educational and community-building initiative designed to help enable the next generation of virtual production talent. As the first U.S.-based education program partner, the addition of Husson marks the program’s […]

Pixotope Continues to Expand Its Sales and Service Partner Network with the Addition of North American Distributor JB&A

Pixotope, the leading software platform for end-to-end real time virtual production solutions, has strengthened its global network of world-class sales and service partners with the addition of industry leading distributor JB&A. One of the largest distributors for the North American Media & Entertainment market, JB&A will sell and support the full portfolio of Pixotope solutions […]

Butcher Bird Studios innovates live, multi-camera green screen virtual production

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Butcher Bird has created a technical demonstration that features a dynamic virtual production (VP) solution with green screen rather than LED walls. This workflow allows independent studios, brands, and platforms to create live, professional multi-camera VP shows while avoiding the substantial costs of major stage and infrastructure upgrades. Butcher Bird’s showcase project demonstrates a range […]

Pixotope Bolsters Sales Team to Serve Growing and Emerging Markets

Pixotope, the leading software platform for end-to-end realtime virtual production solutions, has appointed Clarke Uren and Kate Watson to its sales team as Regional Sales Manager, U.K. and Ireland, and Sales Executive, respectively. In their new roles, Clarke and Kate will serve the U.K. and Ireland regions while also lending critical support to emerging virtual […]

Pixotope Strengthens Commitment to Broadcast Market with Strategic Product Team Appointments

Oslo, Norway – January 18, 2023 – Pixotope, the leading software platform for end-to-end real-time virtual production solutions, is pleased to announce the expansion and fortification of its product team with the appointments of Gideon Ferber as senior director of motion and production graphics and Javier Reyes Gomez as product program manager. Both Gideon and […]

Introducing Pixotope Fly for Creating Augmented Reality with Drones

Pixotope, the leading software platform for end-to-end realtime virtual production solutions, today announced Pixotope Tracking – Fly Edition (Pixotope Fly), a new camera tracking software solution that dramatically simplifies creating and tracking augmented reality elements with drones and cable cameras. The unique markerless technology eliminates the complex set up and creative constraints imposed by tracking […]

Pixotope Breaks Down Barriers to Virtual Production Adoption at IBC2022

Oslo, Norway – August 2, 2022 – Pixotope Technologies AS, the leader in live augmented reality (AR), extended reality (XR), and virtual production solutions, is breaking down barriers to Virtual Production adoption and growth through its recently introduced technology solutions and initiatives. Visitors to stand 7.D08 at the RAI in Amsterdam from September 9-12 can […]

The Future Group Unveils Significant Mixed Reality Advances in Pixotope Version 1.3

  Our object tracking software integration allows users to reach new levels of freedom while interacting with virtual elements on set   OSLO, NORWAY — 23 July 2020: The Future Group, creators of live photo-realistic virtual production system Pixotope®, today unveils its latest Version 1.3 software featuring a wide range of advances that significantly improve […]