Imagine Introduces Industry-First Linear TV Advertising Optimization Service

  Two levels of premium service and advanced features set new benchmark for efficiency and profitability Imagine Communications is making it easier and more profitable to trade television advertising, extending its award-winning GamePlan™ yield optimizer to offer the industry’s first turnkey, cloud-based service for linear TV advertising optimization. Designed to extract maximum profitability of ad […]

Myers Announces New ProWeb Release

Northampton, MA May 8, 2014 – Myers, a respected developer in broadcast management software, announces a major product upgrade to its ProWeb solution.   ProWeb, is a web schedule  plug-in that is embedded directly into an existing website to display real time broadcast schedules and program information as they are generated within the ProTrack scheduling environment.  […]