The Future of Digital Video Streaming with AI: Unveiling AKTA

The Future of Digital Video Streaming with AI: Unveiling AKTA

In the ever-evolving landscape of media consumption, the demand for high-quality, live channels and on-demand video content has soared to unprecedented heights.

As viewers increasingly shift away from traditional broadcasting and cable TV setups, broadcasters and media companies are challenged to adapt swiftly to the digital realm. In this dynamic environment, one technological marvel stands out: AKTA, which is founded by engineers from Google Cloud AI and Industry Solution Group.


Revolutionizing the Streaming Experience

AKTA is a high-end digital video platform that has emerged as a game-changer in the world of TV Everywhere and Over-The-Top (OTT) technology offerings. Its versatile capabilities cater to both live streaming and video-on-demand and natively incorporate AI.

From the moment content is ingested, AI analyzes the video and audio, auto segments based on salient features, extracts and composes closed captions, translates into multiple languages. Workflow and distribution is based on an AI engine that manages the syndication rules. An AI scheduling agent guides the programmers to schedule the FAST channels. Conditioning the video for optimal ad break infrastructure, AKTA maintains a dynamic break structure and content chapterization. Using its state of the art server side ad insertion, AKTA delivers the video with programmatic ads striking the right balance between user engagement and content monetization.

AKTA’s turnkey technology orchestrates a seamless journey using AI, ensuring a hassle-free streaming experience for both content providers and their viewers.

AI First Design at the core of the platform – not just a bolt-on


Making the most of machine learning means going far beyond a siloed approach. At AKTA, AI is at the heart of everything we do. From helping automate the creation of FAST channels to self healing workflow elements and automatic metadata creation to video analysis, we leverage AI to help our customers save time, resources and expense. AKTA capitalizes on the experience developed by our team of engineers time spent innovating at Google and are driving that transformation directly into our cutting edge tools and technology.


From Ingest to Playback: The Seamless Workflow

What truly sets AKTA apart is its holistic approach to managing digital video content. The platform’s prowess is evident from the very beginning of the content lifecycle: the moment it’s ingested. AKTA’s sophisticated technology optimizes the ingestion process. Inbound QA module runs the analysis ensuring that the content is ready for streaming with minimal latency.

This meticulous attention to detail extends to every stage of the workflow, from transcoding and storage to content delivery. AI agents watch the streams, ensure no gaps or blacks exist, automating an often dreaded QA/QC process, making it cost effective and fast.


Scaling the Heights of Performance

One of AKTA’s crowning achievements is its remarkable scalability. It’s designed to handle extreme loads, thus making it the go-to platform of choice for high-stakes events like the Super Bowl and World Cup. When the world’s eyes are fixed on these global spectacles, AKTA delivers flawlessly, preserving the excitement for millions of viewers across devices and locations. This unprecedented scalability underscores the platform’s dedication to providing an uninterrupted, high-quality streaming experience.


Unleashing the Power of Monetization

Monetization is a pivotal aspect of the streaming business, and AKTA doesn’t disappoint. The platform seamlessly integrates monetization strategies, ensuring content providers can effectively generate revenue from their offerings. AKTA goes beyond content delivery to provide a robust framework for targeted advertising. The Server Side Ad Insertion (SSAI) technology guarantees the highest-quality delivery of both content and advertisements on all devices. This not only enhances user engagement but also opens up new avenues for revenue generation.



A Versatile Choice for All Streaming Models

The streaming landscape is as diverse as the content it hosts. AKTA is well aware of this fact and caters to a variety of streaming models. For Subscription-based Streaming (SVOD), it ensures a smooth, uninterrupted experience for paying subscribers. But AKTA’s prowess doesn’t end there; it emerges as the leader in Advertising-based Streaming (AVOD) and Free Ad-supported Streaming TV (FAST Channel) offerings. By seamlessly integrating advertisements into the viewing experience, AKTA strikes a delicate balance between content and revenue generation.


Trusted by Industry Giants

The true testament to a technology’s capabilities lies in the recognition and trust it receives from industry giants. AKTA boasts an impressive clientele that includes CBS Viacom, Fox TV Stations, Nexstar, DPG Media, VIX from TelevisaUnivision, and many more. These names resonate with viewers worldwide, and their reliance on AKTA only solidifies its reputation as a pioneering force in the streaming arena.


Paving the Way for the Future

As the digital landscape continues to evolve, AKTA remains at the forefront of innovation by applying its core AI research to media. Its adaptive capabilities and unwavering commitment to the AI-first streaming experience ensure that it will remain an indispensable asset for broadcasters and media companies. Whether it’s delivering live events at an unprecedented scale or ensuring that advertisements are seamlessly integrated, AKTA is rewriting the rules of digital streaming, setting new benchmarks for performance and user satisfaction in the AI age.

AKTA stands tall as the preferred choice for broadcasters and media companies seeking to navigate the complex world of digital streaming. Its journey has just begun, and as technology advances and audiences grow, AKTA is poised to shape the future of digital media consumption.


AKTA will be meeting with customers at IBC 2023. To make an appointment, please contact


Public Relations, AKTA LLC,, 1 (866) 246-6942,

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