Transforming Live Sports: VisualOn and Agora to Demo AI-Powered Streaming at Broadcast Asia 2025

Cupertino, CA – May 27, 2025 – VisualOn, a leader in multimedia playback and AI-enhanced video optimization, has partnered with Agora, the global leader in real-time engagement and interactive streaming, to redefine the live sports and esports viewing experience. This collaboration integrates VisualOn’s OnStream MediaPlayer+ with Agora’s Sports Live Streaming Solution, delivering ultra-low latency streaming as low as 400ms to 800ms, with intelligent CDN fallback to ensure uninterrupted playback.

At Broadcast Asia 2025 (Agora Booth 5A2-6), the two companies will present a live joint demonstration, showcasing how this integrated solution enhances sports broadcasting with real-time tracking, multi-angle viewing, and AI-powered automation using Agora’s AI Sports Cam.

Dual Streaming Advantage: Monetization Meets Real-Time Engagement

This integrated dual-mode architecture offers broadcasters and sports platforms the best of both worlds:

• RTC streaming is ideal for scenarios that demand real-time responsiveness—such as live sports betting and interactive audience participation.
• CDN streaming supports ad monetization and replay functionality, maximizing revenue potential and long-tail engagement.

By intelligently switching between RTC and CDN streaming, platforms can strike the perfect balance between engagement and monetization—all within a single playback experience.

Experience Real-Time, AI-Enhanced Sports Streaming with Sub-Second Latency

By ensuring full compatibility with VisualOn’s OSMP+ Player, Agora accelerates time to market and offers a distinct performance advantage over traditional streaming solutions.

Core Capabilities Include:

• Seamless CDN/RTC Switching: Automatically adapts between CDN and RTC streaming based on network conditions, ensuring smooth, high-quality playback.
• AI-Powered Adaptive Playback: Dynamically adjusts video quality to optimize the viewing experience in real time.
• Auto-Tracking AI Camera: Captures gameplay automatically by tracking players, ball movement, and scoreboard data.
• Multi-View Camera Switching: Empowers viewers to select their preferred angles during live matches.
• Interactive Overlays: Supports live chat, polls, and real-time stats synced with the video stream.
• Optimized Playback for Pre-Recorded Content: VisualOn’s player, integrated with the Agora SDK, also ensures high performance for on-demand or simulated sports content.

Agora’s 180° AI Sports Cam uses advanced computer vision to automatically capture key gameplay moments. The stream is sent directly to Agora’s Media Gateway via RTMP or SRT, bypassing the need for third-party tools like OBS. It is then transcoded and delivered worldwide through Agora’s Software-Defined Real-Time Network™ (SD-RTN™), which ensures minimal latency and maximum reliability.

On the playback side, VisualOn’s SDK supports ultra-low latency RTC playback (400ms–800ms) with automatic fallback to traditional CDN protocols like HLS. This guarantees a seamless viewer experience—even in challenging network environments.

Experience the Future of Live Sports Streaming at Broadcast Asia 2025

Join VisualOn and Agora for an exclusive, hands-on demo at Broadcast Asia 2025 and experience how AI-driven, ultra-low latency technology is transforming live sports broadcasting.

About Agora

Agora is the global leader in real-time engagement, providing developers with simple, flexible, and powerful APIs to embed real-time conversational AI, voice, video, interactive live streaming, and chat into their applications and IoT devices. Headquartered in Santa Clara, CA, Agora is trusted by over 1,700 leading organizations across the globe to power best-in-class real-time experiences from social media and live shopping to education and telehealth. For more information about Agora (NASDAQ: API), visit: www.agora.io

About VisualOn

VisualOn is a leading streaming solutions provider that enables profitable and differentiated media services globally. Its Universal Content-Adaptive Encoding solution and advanced media player are trusted by top media companies. Notably, VisualOn Optimizer was honored with the NAB 2024 Product of the Year Award, underscoring its commitment to innovation. VisualOn delivers high-quality video content to connected screens, offering broad compatibility, unique features, and quick time-to-market. Discover more at www.visualon.com