Visiware, the leader in 2nd-screen TV solutions with more than 3,000 shows produced in 26 countries, is releasing the latest version of its turn-key software platform, Sync2TV, which includes unique tools to monetize TV content through advertising and sponsorship and now features Visiware’s Sync2Ad platform, the first fully synchronized TV-to-mobile rich engagement engine. Sync2TV has powered leading international TV experiences, including those from the NFL, ESPN, ‘Who Wants to be a Millionaire,’ and ‘Money Drop,’ among others.
The full press release appears below.
Sync2TV provides the most complete solution to enrich TV Programs and to create engaging companion experiences on mobile and web for live and taped video programs. With strong social features set, and rich gamification features (user and loyalty points, leaderboards), Sync2TV connects to existing data (sports stats, metadata, etc.) and provides dynamic on-air graphics for live results and rich analytics.
Sync2TV is available immediately for IOS (including iOS 8), Android, Windows mobile, the web and smart-TVs. Sync2TV can be integrated as a new app, or in existing apps, or as a web experience.
Sync2TV integrates native/contextual advertising specific to the 2nd-screen, as well as now Sync2Ad, the breakthrough digital ad solution, which includes rich preloaded mobile ads instantly in sync with TV-ads or with TV-shows. Sync2Ad is the missing link between brands and their customers and the only solution exploiting the high-value contextual and native advertising opportunities such services create with engaged users.
If you would ilke to speak with Visiware, or visit the company at its IBC 2014 stand, #2B39e, in Hall 2 of the RAI Convention Center in Amsterdam, please contact me on [email protected] or +1-201-218-0262.
Thank you,
– Chris
VISIWARE LAUNCHES INDUSTRY’S MOST COMPLETE 2ND SCREEN SOLUTION,
WITH NEW MONETIZATION TOOLS
FOR RELEASE ON: FRIDAY, SEPTEMBER 12, 2014
IBC 2014 STAND #2B39e
PARIS and NEW YORK – Visiware, the leader in 2nd-screen TV solutions with more than 3,000 shows produced in 26 countries, is releasing the latest version of its turn-key software platform, Sync2TV, which includes unique tools to monetize TV content through advertising and sponsorship and now features Visiware’s Sync2Ad platform, the first fully synchronized TV-to-mobile rich engagement engine. Sync2TV has powered leading international TV experiences, including those from the NFL, ESPN, ‘Who Wants to be a Millionaire,’ and ‘Money Drop,’ among others.
Sync2TV provides the most complete solution to enrich TV Programs and to create engaging companion experiences on mobile and web for live and taped video programs. With strong social features set, and rich gamification features (user and loyalty points, leaderboards), Sync2TV connects to existing data (sports stats, metadata, etc.) and provides dynamic on-air graphics for live results and rich analytics.
Sync2TV is available immediately for IOS (including iOS 8), Android, Windows mobile, the web and smart-TVs. Sync2TV can be integrated as a new app, or in existing apps, or as a web experience.
Sync2TV integrates native/contextual advertising specific to the 2nd-screen, as well as now Sync2Ad, the breakthrough digital ad solution, which includes rich preloaded mobile ads instantly in sync with TV-ads or with TV-shows. Sync2Ad is the missing link between brands and their customers and the only solution exploiting the high-value contextual and native advertising opportunities such services create with engaged users.
“TV-shows are the ideal context for advertising, and mobile is the ideal screen and we put both together.’’ said Colas Overkott, CEO of Visiware. ‘’For several years, the media industry saw the 2nd-screen as an opportunity without monetization. Now, with Sync2TV, there is a powerful turn-key way to monetize TV content on all screens through a single platform.’’
ABOUT VISIWARE
Visiware is the leading provider of 2nd screen solutions for television producers, programmers, service operators, and advertisers. The company’s Sync2TV solution is recognized as the leading 2nd screen product on the market, with more than 3,000 shows supported and deployments around the world on 26 networks, including Disney/ABC, ESPN, the NFL Network, ITV, M6, TV2, ZDF, Fuij-TV. Visiware’s technology enables greater participation levels and creative choices on more devices than any other global interactive TV solutions provider. The Sync2AD solution is a unique new ad format fully sync with TV or web ads and programs, to instantly display rich ad experiences on smartphones and tablets.
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EDITOR’S NOTE: If you would like a color photograph of Colas Overkott, CEO of Visiware, please contact Chris Pfaff at [email protected] or +1-201-218-0262
Chris Pfaff
CEO, Chris Pfaff Tech/Media LLC
Business Development, Strategic Marketing & Public Relations
Member, Producers Guild of America New Media Council East
9 Valley Place
Upper Montclair, NJ 07043
973-509-6565 (office)
973-860-0734 (efax)
973-509-8087 (fax)
201-218-0262 (mobile)
cpfaffnj (Skype)
pfaffchris (Twitter)
www.linkedin.com/pub/
[email protected]
[email protected]
www.chrispfafftechmedia.com
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