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BTX Celebrates 50th Year

BTX Technologies, a top-tier, value-added distributor and manufacturer of emerging technologies, signal processing products, integration essentials and a multitude of related services announced today that in 2017, the company is turning 50 years old.

BTX has paved a unique path since its inception in 1967.  The company began as Bi-Tronics, which specialized in distributing connectors and cable into the audio and video markets.  Bi-Tronics grew into a master distributor for a variety of cable and connector manufacturers, making a name for themselves as the “Go-To” company for integration essentials.  In 1981, Bi-Tronics launched their copper cable assembly business and has continued along its “Value-Add” track ever since.

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In 2001, Greg Schwartz took over as President and CEO and together with VP Technology, Chris Poulin, rebranded the company as BTX Technologies.  Since then, the company has broadly grown their offering of signal processing product lines and began engineering and manufacturing many of their own products, which have earned 5 patents. Additionally, BTX has built a state-of-the-art fiber lab and metal shop, partnered with a labor company to provide labor resources to their integration clients and even offers a “Full-Visibility” consignment program for select customers.  Today, through the company’s national outside sales staff, BTX focuses on unique and emerging technologies that provide integration clients with the edge that they need to win business.  These emerging technologies include collaboration software, capture and streaming products, AV over IP transport systems, cell phone signal boosting systems and most recently, BookIT®, a unique and low-cost room scheduling solution that is proving to be a disruptor in the expanding room-scheduling system space.

“BTX is extremely proud to have served the AV and Broadcast market space for these past 50 years, earning the reputation for helping our clients find new revenue streams to expand their business’ profitably,” says Greg Schwartz, President and CEO.  “We are committed to continuing to find and develop unique solutions that help differentiate our integration partners in this ever-changing marketplace.  We thank our wonderful customers, vendor partners and employees for the successful work we have all done together, and we look forward to the next 50!”

BTX will be celebrating their 50th year through 2017 including at the NAB shows in Las Vegas and New York, the InfoComm show in Orlando and many other smaller events throughout the year.

Contributing Editor at Broadcast Beat/AV Beat
Curtis Chan is President and CEO/Founder and Managing Partner of two high technology Brand Marketing and Public Relations companies, CHAN & ASSOCIATES and COGNITIVE IMPACT, whose clients range from the Global Fortune 500 to venture capital funded startups.

His agencies’ services, for over a quarter century, have helped garner early stage and growth companies significant brand exposure, resulting in either acquisition or IPO, with a total valuation of over $2.5 Billion.

Mr. Chan is a serial entrepreneur, philanthropist, author, mentor and angel investor. He played key executive roles early on in helping to pioneer and usher in both professional digital audio and digital video technologies for the recording, broadcast, cinematic and post production industries. He also played key executive roles in helping to develop and market data storage technologies. His expansive background spans four decades in ever increasing executive roles in operations, business development, engineering and sales/marketing in the information technology, media & entertainment, storage and networking, and other related high technology industries.

He is an active mentor and senior advisor to many established and VC backed start-up companies and incubators, a market/technology analyst, and has over three decades of experience in brand development, management consulting, company turnarounds, creative advertising and public relations.

A graduate of California Polytechnic State University (Cal Poly), San Luis Obispo; Mr. Chan recently ended his 14th year as Vice President for the Fullerton College Foundation; 22nd year as an Entrepreneur-in-Residence and mentor for the Small Business Institute at California State University Fullerton and incubators. Additionally, he is a volunteer member of DECA (Delta Epsilon Chi and Distributive Education Clubs of America); an advisor to the College of Engineering's Global Waste Research Institute, Cal Poly, San Luis Obispo and a member of the President’s Green and Gold Society; and advisory council member to Pepperdine University's Most Fundable Companies program. Passionate about hospice care, he was the past Board President for the Healing Hearts Association; and is a regularly featured speaker at many MBA and Doctorate level lectures around the country. He has presented and published over 30 papers worldwide, is a book co-author, an Editorial Board Member for the Society of Motion Picture and Television Engineers, past Senior Editor for Broadcast Beat and AV Beat Magazines, Computer Technology Review, and is a regularly featured Contributing Editor to many US and international trade publications for over 35 years.

View Cognitive Impact services at www.cognitiveimpact.com. Curtis can be reached at curtis@cognitiveimpact.com; Office: (714) 620-4993
Curtis Chan
Broadcast Beat - Production Industry Resource